Mobile Traffic

 

There are countless ways of increasing the traffic on both your social media website as well as your business website. Though a single method may work, it does not mean that it is going to be cost-effective. If it is not giving you a correct ROI, it is obvious that it is not going to make a proper sense for the business. You can be wasting time as well as money by changing the different strategies, which are referred to as the tactics for increasing the traffic. However, the best thing that you can do is try the proven techniques. When they are followed in a proper manner, you can be assured that the social media traffic will be increased.

Given below is a list of the smart strategies that you can follow for increasing traffic on your social media and business site.

Determine the audience

You have to start your work by considering your audience. If you are already established, you need to use the data that you have already collected about the customers who exist. You need to build several or one buyer personas. This is going to include:

  • Interests
  • Basic demographics that include education, gender, location, income, etc.
  • Goals
  • The buying behavior
  • Challenges

Website Traffic

You can target them by various things that include political affiliation, health habits, specific employer, industry, and a lot more. You also have the option of targeting them on basis of the events that are coming up. Reaching the right people with appropriate messages will definitely help in increasing the traffic.

Creating lookalikes

With the assistance of the lookalike audiences, Facebook is capable of combining the data of your business with their data. It is going to show your advertisements to people who have a lot of similarities with the other people present on the huge list. If your contact list is of high quality, people within the contact list are going to be the target. However, Facebook allows you to look for more people who are like them. You can use reputed websites like Stormlikes for gaining real likes on your posts.

Creating the advertisement

Traffic campaign advertisements normally show up within the news feeds as opposed to the space that has been allotted particularly for advertisements. This is what helps them to feel organic. Your business appears to be a friend who is sharing something interesting. You need to consider this strategy whenever you are creating an advertisement. People should be encouraged to click on it. However, you need to ensure that it is not feeling like an advertisement and it should be more about your content. Get traffic first and then you can concentrate on conversions with the help of your business website.

Share buttons

Do not forget to make the share buttons visible along with the logos, which make the users on social media instantly recognize the logos and follow you.

Conclusion

It is difficult to get website traffic easily but if you are capable of leveraging your social media accounts in a proper manner, you are definitely going to be a gainer. With the increase in traffic on your website, your revenue is also going to increase eventually.


Author Bio: Harris is a leading blog writer and content marketing professional with thousands of real Instagram followers for his postings.  He suggests other business owners use stormlikes for gaining more likes on the posts.